Business and Society Search for Emergent Intelligence (BSSETI)
You’ve probably heard of SETI (Search for ExtraTerrestrial Intelligence) which is an effort to detect signs of intelligent life elsewhere in the universe. Using SETI as a metaphor, BSSETI—Business and Society Search for Emergent Intelligence—is a parallel search sponsored by this website to detect newly emerging insights within the Business and Society universe. BSSETI, very much like SETI, seeks signs of B&S intelligence originating far beyond the normal realms of B&S inquiry. Also like SETI’s quest, when they are detected, BSSETI’s incoming signals may not take a readily recognizable form for most B&S scholars and practitioners. After all, SETI explorers know that Earth’s particular life forms may, or may not, be replicated across the universe. So, set your own search engine to scan for unusual, creative, imaginative signals that hint of intellectual vistas and practitioner worlds not yet visited. The messages they convey may foreshadow future visions of Business and Society relationships.
Website visitors are invited to tell me of any intrepid BSSETI explorers they know whose probes into the deeps of B&S space should be shared widely through this website’s medium.
The three most recent BSSETI signals registered on my scanning scope have originated from
Ramón Paz-Vega, PhD
Instituto Tecnológico y de Estudios Superiores de Monterrey
Monterrey, México
I met Ramon Paz-Vega when he e-mailed me seeking citation information about an article of mine as he engaged in research for his dissertation. Subsequently, he invited me to read the dissertation as it evolved, which I did with mounting admiration. Believe me, it is a gem – comprehensive, insightful, massively referenced, a truly original piece of research important for both B&S scholars and business practitioners. He was awarded the PhD degree in 2008. His principal dissertation advisor was Bryan Husted of the Monterrey Institute. Paz-Vega’s dissertation is a perfect example of a BSSETI probe. I urge you to be on the lookout for follow-up articles and perhaps a book authored by him. Dr. Paz-Vega’s bio and his dissertation abstract can be accessed by clicking on the title above.
Janette Martell
Escuela Superior de Administración y Dirección de Empresas (ESADE)
Socially Responsible Business Schools: Collective Stakeholder Voices Demand Urgent Action
Janette Martell is a doctoral candidate at ESADE, one of
* Reproduced from Journal of World Universities Forum, Vol. 1, No. 6, 2008, 115-126, by permission of the author and Common Ground Publishing Pty Ltd.
Stakeholder Theory: Reviewing a Theory That Moves Us